Top 15 Social Media Sites to Considered for your Brand and Business
Are you a business owner or social media marketer or looking to enter the social media marketing or maybe your
company need a presence on a social media platform.
Now
the big question “Which social Media site are best for your brand awareness” Or
which social media site will give higher ROI (Return on Investment) at low cost.
Whatever
you are into, it is always helpful to have information about the popular social
media site around you. With these social media website, you get several benefits
like:
• Brand reach is maximized over social media
• You get directly engaged with targeted audiences.
• whether the site is the right fit for the business enterprise
• the site suits the brand image
• It becomes easy to achieve social press goals.
• It is not always that the dimensions of the social media
site are something that matters.
As per the research, it shows that approximately
3. 5 billion people used social networking platform in 2018. And, with the
increased use of mobile devices, this amount is likely to cross the 4. 6 billion marks by 2021.
To solve out the complexities, we have compiled the information on Top 15social
media site that you can consider for your business and brand awareness. Nowadays
every digital marketing company will recommend you to go for social media marketing, social media optimization for your brand awareness.
The 15 Top Social Media
Sites to Considered for your Brand and Business
Here’s a list of the top
15 social media website in 2019, which helps you to boost your website
traffic and brand awareness. Our team uses all these social media platforms and
can testify to its success. It’s ranked by the number of active users monthly.
- Facebook – 2.32 Billion
- YouTube – 1.9 Billion
- WhatsApp – 1.6 Billion
- Messenger – 1.3 Billion
- WeChat – 1.01 Billion
- Instagram – 1 Billion
- Ozone – 532 Million
- Tik Tok – 500 Million
- Tumblr – 437 Million
- Reddit – 330 Million
- Twitter – 330 Million
- LinkedIn – 303 Million
- Snapchat – 287 Million
- Pinterest – 250 Million
- Medium – 60 Million
1) Facebook
Facebook is one of the most popular and biggest social
media sites globally. Exceeding 2 billion users using it around the globe every
month, this is actually the best platform for B to C, B to B businesses to
promote their products and brands.
In
today’s time, there are almost more than 65 million businesses that are taking
the help of Facebook Pages to boost their brand awareness and Promote business
globally and target valuable customers.
Getting
started on Facebook is quite easy and simple because all content works great on
facebook whether its text, videos, images, stories, messaging, live videos and
everything work in a great manner on Facebook. Yet one thing to remember is the
fact that Facebook works on an algorithm which provides concern to content
where significant conversations are present among people. Don’t forget to have
the content optimized for mobile application
because 90% of users use Facebook on mobile rather than desktop.
How to Promote Your Brand, Website on
Facebook?
This
the question comes in everyone mind, but below you get the simple and easy ways
that will help you to promote your brand awareness and boost website traffic.
2) YouTube
YouTube is an
an efficient and superb platform for video
streaming and sharing where 2+ billion users are watching billions of hour
of videos every day.
YouTube
is one of the best and most significant social media sites for branding your
business. Similar to Instagram and Pinterest, YouTube has the benefits of visual
content.
YouTube
is not only the biggest social media website but additionally the second most
significant search engine after google. To improve your reach, it’s a great way
to advertise on YouTube or start reading YouTube
SEO.
How to Promote Your Brand, Website on YouTube?
•
Firstly, create a
YouTube Channel for your Brand/ Business.
•
Share interesting
videos that people want to like, share and subscribe to your channel.
•
Analysis your YouTube Channel to growing more
3) WhatsApp
WhatsApp is a messaging application used by people in
over 180 countries more than 1.6 billion monthly active user and increasing day
by day.
Firstly, it was only used by people to communicate with their family and friends. But
with time, company communication started happening via this application. But
now WhatsApp also provides business opportunities. It allows businesses to
setup a business profile that helps you to promote your business profile. For the
business owner, WhatsApp launches dedicate WhatsApp
Business Application for the business user with special features.
4) Instagram
Another
popular social media site to consider for your brand is Instagram. It is basically
used for sharing videos and photos. It allows you to share your stories,
photos, videos and live videos, etc. But it allows short videos clips, It
recently launches IGTV long-form of videos.
Being
a brand, you can set up your business or company profile on Instagram and
optimize your Instagram business account, Instagram gives special features to
a business account like Instagram insight and Instagram shopping.
There
are several third-party tools, you will be able to schedule Instagram posts to
boost your business and brand page.
Just how to Promote Your Site on
Instagram?
• Firstly, Setup your Brand/ Business Instagram Account
• Create interesting posts that people want to follow
• IncreaseInstagram following
• More engagement on your Instagram post to strengthen customer relationships
• Analysis your Instagram post to growing more.
With
this platform, it is possible to eliminate all clutter and visually emphasize the
services and products. You can also make use of it as a push
tool to other big systems like Facebook and Tweets.
5) Twitter
Twitter is a very popular social media site with 330 Million Monthly Active Users.
Twitter is not the same as other social media website because of its focus on real-time updates regarding
news, politics, entertainment, sports, and more.
Another unique thing about Twitter is that you can just write 280 characters in a tweet,
unlike other sites which have much higher limits.
It is also used as a customer service channel wherein almost
80 percent of the requests are happening daily on tweets only. There are many
tools readily available for customer service like buffer reply and so on which
help in handling the conversations of customer care.
6) LinkedIn
LinkedIn is another popular social media site for business to business marketing with 303 monthly
active users globally.
LinkedIn
profiles are more likely to resumes and instead of sharing personal information
and updates, professional’s shares content which relates to their career and
industry.
Here,
the experts from all over the world share the contents and network with the
other and able to create a powerful personal brand. Companies can set
up their leadership and attract people to their company.
LinkedIn
comes with an advertising opportunity wherein you can boost the content, send personalized
adverts to inboxes and capable to display ads.
7) Tumblr
Tumblr
is another a social media site or we can say microblogging website with more than 437 million active users. Its use for sharing content like photos,
text, videos, links, and audios, etc. At here, people can share a broad range
of things through photos to art plus from fashion to economic climate.
If you want to consider Tumblr for your brand awareness and business
marketing, so make sure interesting and more relevant content into your Twitter
content strategy.
Here,
you can convey yourself, discover many brand new things and do much more.
Hence, it can show to be a great social media site regarding branding.
8) Pinterest
Pinterest is another a social media website that acts as a digital pinboard with 250
monthly active users globally, around 81% are women.
At
here you can create or use virtual pinboards to share content in different
formats like image, videos, gif, and links. You also create your own pins and
share it.
At
Pinterest, people come to explore
brand new things and obtain inspired, as opposed to other social media
marketing sites where the major focus is always on engagement. Here, your brand
gets a distinctive opportunity to shape the particular decision of purchasing
because, by the stats by Pinterest, more than 78% of people
agree that Pinterest content is useful.
Now,
it is completely your choice, which social media site to consider for your
business and brand awareness. Along with the help of professional Digital
Marketing experts and Digital Marketing,
Website Designing Company in Delhi.
A perfect decision can result in great earnings and presence in a particular
online world.








